With Valentine’s Day soon upon us, it would be easy to rant against Hallmark and other marketers. (Sorry Hallmark, I do so enjoy your commercials!). But all they’ve done is put a message out there …we’re the ones who’ve bought into it.
Guess what, Valentine’s Day is about so much more than romantic love, Cupid, or “rotic” gatherings (when single women get together without a “man”). At its essence, it is about love. Yes, yes, I’m sure the origins are about blah, blah, blah, but right here in 2013, let’s take back Valentine’s Day!
Here are three ideas for anyone to put the LOVE back in the day:
1.Paul reminds us that love is patient, love is kind. It does not envy, it does not boast, it is not proud. It does not dishonor others, it is not self-seeking, it is not easily angered, it keeps no record of wrongs. Love does not delight in evil but rejoices with the truth. It always protects, always trusts, always hopes, always perseveres.
Choose one attributes of love that you want to focus on this week. This book reminded me of how “manically verb centered” love is.
2. Make a list of the people in your life and be reminded of how blessed you are.
3. Tell those important to you that you love them. I spent time recently with a friend who is an only child and has lost both of her parents in the last two year. People will die, grow old, or move away. Don’t live with regrets, tell them.
4. And a bonus one! Why, because we can never have enough love. Sending personalized postcards is a great way to communicate without taking much time or money. I use http://www.amazingmail.com/ (formerly premium postcards). Last year for Valentine’s Day a friend helped me take four photos – in one I was pointing at my eye, then pointing at you, in the third using my hands to make a heart, and the fourth my arms really wide open. Thus the recipients could spell out “I love you this much!” Amazing Mail is just that (and fun!).
So, dear marketers, I know you’re just trying to earn a living and I respect that. But I’m trying to live a richer life and part of that involves a broader definition of love than the one you’re peddling. I’m not buying it.
Will you join me in putting more love out there?